Envisioning a Photo’s Size
When starting my Etsy Shop several years ago, I engaged two consultants known for their Etsy expertise. The first was very general and not much help other than to tell me my art was stunning and truly unique and that, as wonderful as my work was, fine art didn’t sell all that well on Etsy.
So, not one to give up easily, I set up a session with a second consultant. She too felt Etsy was not the best place for one-of-a-kind works of art but she was determined to help me so we concentrated on search engine optimization (SEO) and photography. I knew my photography was pretty good so I was a bit surprised when she brought it up. She quickly told me that she thought the photography was beautiful but it was missing something vital – perspective.
Envisioning an object’s size isn’t something that comes easy to me.
When I read the size of a decorative item I’m considering purchasing online, I often bring out the measuring tape (or my phone for smaller items) to “see” the actual size. Why would those who purchase my art be any different?
Thus began what ended up being a long process – that of photographing my art indoors in a home setting. Lighting is such a huge issue so not just any wall will do. Plus what about more nail holes in those almost pristine walls?
Indoor photography is crucial for larger art. I usually setup my photo sessions outside when the light is just right. But large art doesn’t fit on my outdoor backdrops and, of course, there is no opportunity to offer perspective on an outside wall.
With the help of my sister Mary, a professional photographer, and my husband, we created a wall in my office specifically for photography. I purchased an inexpensive piece of furniture from Wayfair for my centerpiece and added a lamp and a few other elements I could change out as needed. I was surprised at the cost of lighting equipment as it wasn’t all that expensive. And, to my delight, Mary had given me the reflectors once used in their photography studio.
Now I faced the real challenge – capturing those crisp lines and exact details on each of my works – just as I did outdoors. I haven’t perfected it but I’m getting VERY close.
In the meantime, I discovered a few apps that allow you to place your art on a number of walls featuring many room arrangements. Wow – now that’s an easy way to see perspective. They don’t appear absolutely realistic but it’s all about seeing the artwork’s size easily. It’s an effective stop- gap for now.
My office’s photography wall is very, very close to taking over the indoor jobs as I’ll be listing my first assemblage collage with my indoor photos within the week. However, I think I might always be a little fond of these art wall apps.
Providing a perspective of your artwork’s size also offers other advantages. It adds a richness to your item. It allows the buyer to see how it enhances a room and the versatility of your art.
Enjoy your art – whatever it may be!
Vicky